We rep the best outdoor brands in the business
Building on 100+ years of outdoor industry experience.
At The Lake and Prairie Rep Collective, we’re proud of the strong, lasting relationships we build between our retail partners and the product lines we represent throughout the Midwest.
Collaborative knowledge. Exceptional service.
Our Rep Collective brings together seasoned outdoor industry experts, uniting premier brands and retailers through strategic partnerships, innovative product offerings, and personalized support.
For our dealers, get direct access to helpful resources like inventory data, order tracking, digital assets, and product documentation.
Dealer resources
Catch up on all things news, announcement, and information-related regarding The Lakes and Prairies Rep Collective.
Lakes and Prairies RC News
“Sunshine is delicious, rain is refreshing, wind braces us up, snow is exhilarating; there is really no such thing as bad weather, only different kinds of good weather.”
— John Ruskin